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Market Research

When evaluating opportunity in the pharmacy marketplace, due diligence of the market is required to be successful.  By understanding your competition or current marketplace gaps, our clients can focus on what is important to be successful in bringing a product or service to market.

Why We Are Different

Barus Consulting has used its capabilities to automate and find key strategic advantages for clients. We assist in getting the information needed, analyzing this data, and providing innovative insights.

How We Help

  • Gathering data from various sources including social and ecommerce
  • Analyzing data for insights
  • Providing recommendations

Broad marketplace expertise allows us to unite competing forces and provide more complete and integrated solution


Pharmacy Benefit Managers

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Health & Pharmacy Insurance

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Medicare Part D & Medicaid

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Retail Pharmacy

Independent, Chain, Grocer, Mass

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Consumer Products

OTCs and Medical Devices

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Niche Services

Nutrition, Cannabis, Other

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Pharmacy Digital & In-Store

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US, Canada, Europe, and more

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We work with ambitious leaders who want to change their future and not hide from it. Together, we can achieve tremendous outcomes.


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